Create a Website, Start an Online Business and Sell More Stuff!
A common mistake for internet marketers is to spend too much time on fancy graphics for their web sites or landing pages.
It’s something that I used to do, probably because I felt like I had to do it or thinking that I was “productive” wasting hours mucking around with Photoshop instead of actually creating content or working on new products.
Your sales copy needs to grab the attention of potential buyers and hook them without second thought – just like the glistening covers in the bookstore. You want your copy to persuade browsers to click the “Add to Cart” button, so you must be able to master the art of writing killer headlines.
Before you begin to cultivate headline-writing magic, you must first understand why headlines hook readers in. Once you master this science, you will possess the effortless ability to create attention-grabbing headlines for every sales page you write.
